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doug jaeger

Doug Jaeger Announced As Next President Of The Art Directors Club

Oct.7.2008 6:59pm | by Josh Millrod

Over the past decade, The Art Directors Club has grown substantially. Recently, the ADC committed to continue moving forward and growing as an organization when it formally announced Doug Jaeger as the 57th president of the 88-year-old organization.

Doug Jaeger, the founder of thehappycorp global, is a pioneer in the digital space. He understands the tangled webs we weave on social networks and how to captivate people, our epidemic

Why don’t they make eye contact online?

Aug.15.2008 10:41am | by doug jaeger

I was asked for my oppinion several months ago on Political Websites by Vanity Fair. Since offering my opinion, I was sequestered by Karen Raffensperger ( CBSnews.com ) to talk on camera with Daniel Sieberg ( CBSnews.com ) about the candidates websites. The piece entitled political website wars also included words from experts Andrew Raseij (Personal Democratic Forum) and

Everyone take off your clothes.

Aug.14.2008 9:00am | by doug jaeger

We recently finished the design and are in production of clothes recycling bin covers for Wearable Collections.We thought the we would share a litte bit about the project with you.Super clean, super clear was the brief when thehappycorp re-designed the bin covers for wearable collections, the clothing recycling network in NYC. Wearable Collections reduces some of the 386 million pounds of textile waste

it’s where we work.

Aug.5.2008 11:02am | by doug jaeger

So as you may know from some of our others posts to this blog, we moved in September of 2007 to a new space.  If you have been following our flickr pages or have been over for some ping pong, you know how different our new space is.  Our architects from EFGH recently hired

Political Military Campaigns on Vanity Fair

May.23.2008 10:19am | by doug jaeger

Recently I was asked by Christopher Bateman of Vanity Fair to give some perspective on how the current political candidates are using the web to build grassroots support for their campaigns. You can see the article here. One of the things that I noticed from VF, was that we included Obama, Hillary, and McCain, but the article link is ( …/obama-vs-mccain.html ).

What time is your brand?

May.22.2008 8:41pm | by doug jaeger

thehappycorp spends a lot of time thinking about things.  One of the things we think about most is how brands communicate to people. Recently I have bumped into a couple interesting brand tools.  One is called Brand Tags, it explores the relationship with brand logos and a consumers one word response to the logo.  Another one of our friends sent us this link from Dear Jane Sample.  It discusses which

Engage, Focus, Invigorate.

May.8.2008 7:20pm | by your friend

Behance is in the thick of it, surveying New York creative leaders for a better idea of how they keep their talent happy and focused. How to fight off the possibility of wasting individual talents within the agency model, how to delete the possibility of compromising personal goals in favor of company objectives. This is how they talk about it, not us. We call it being happy.

IRREGARDLESS, when they