SERIOUS PLAY is an immersive cultural experience at the Art Center College of Design in Pasadena CA.

The three-day conference has compiled an incredibly diverse list of presenters, including a homicide detective, an origami virtuoso, the CEO of IDEO, the founder of the National Institute for Play, hackers, authors and architects.

This year’s attendees will be the first ever to play through hands-on studios with the Conference speakers. This might mean fashioning origami or experimenting with string-men under the tutelage of a puppet master.

Word of this three-ring creative circus comes to us via Chee Pearlman, a friend of ours from The Art Directors Club.

SERIOUS PLAY will be May 7, 8, 9. Register before March 11 to get a 10% discount.